Frequently Bought Together

Turn one product into two‑item orders.

Show the products that belong together — the whole set added to the cart in one click.

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LUMÉ is a demo store — its numbers are illustrative.

▲ typically +35% more sales** Industry benchmarks and vendor-observed averages for this booster type — not a guarantee. Your results depend on catalog, traffic and offer quality; the SalesMax dashboard shows your real numbers per booster within days.

Scene 3 of 6 in the shopper journey: the product page. This booster runs here. In its demo LUMÉ’s $79 jacket becomes a $97 outfit, then a $109 one.

Next Order Coupon
Frequently Bought Together Runs on single product pages
Smart Recommendations

Placements

One booster, anywhere on the page.

Four built-in positions cover the standard product template; a shortcode, a Gutenberg block, an Elementor widget and WPBakery cover everything else.

Click a position — the block moves in the preview.

Templates

Six templates. Four fields you write yourself.

Two styles, three layouts — plus a section title, subtitle, highlight badge and CTA button text in your own words.

Style
Layout
Accent (preview)
Product page · under Add to cart

The math

The math, disclosed.

Say 15% of shoppers accept a pairing, the average add-on is worth $14, and you do 300 orders a month: 15% × $14 × 300 = +$630/mo. Press the keys.

Attach rate
15%
Add-on value
$14
Orders per month
300
Extra revenue example
extra revenue in this example

Targeting

Show it exactly where it earns.

Global rules decide which product pages run the booster; per-product pairs override them when you know better than the rules do.

Booster targeting illustrative

Tap the chips — the rule sentence rewrites itself.

Show on product pages matching
Combine filters
Schedule

Where it shows
All products

The default: every product page gets pairings.

Categories

Cover whole categories — Jackets, Accessories — and forget about it.

Tags

Cross-category slices like “new-season” or “gift” without touching your category tree.

Specific products

Hand-pick exactly which product pages run the booster.

How filters combine
Match any (OR)

The offer shows when a product matches any selected filter — widest reach.

Match all (AND)

It shows only when a product matches every filter — surgical.

Extras & timing
Per-product custom pairs

For your bestsellers, skip the rules and hand-pick the companions — 2–3 works best. Custom pairs always override the global filters.

Bundle discount

Price the set below the sum of its parts; the saving shows as a badge in the cart, right where shoppers check the total.

Scheduling

Start and end dates for the booster: build the Black Friday bundle in July and it switches itself on — and off.

FAQ

Questions merchants actually ask

Does it work with variable products?

Yes — variable products are supported; shoppers choose their variation before the set is added, so the right one lands in the cart.

I use Elementor — will it fit my layout?

Yes. Use the Frequently Bought Together Elementor widget to place the block anywhere in your design, alongside the four built-in placements and the [salesmax_fbt] shortcode.

Can I run this together with other boosters on the same page?

You can — boosters stack, and this one pairs naturally with Product Add-Ons or Stock Scarcity. One rule of thumb: two or three offers per page persuade; six overwhelm.

I set global category rules and custom pairs on one product — which wins?

The custom pairs. Per-product combinations always override global filters, so your hand-picked sets on bestsellers stay exactly as you built them.

How does a bundle discount show up for the shopper?

As a visible badge in the cart. The discounted set price carries through, so the saving the shopper was promised on the product page is the saving they see at the total.

Works well with

Boosters that pick up where this one stops.

The set they didn’t add here can still be sold later. The row starts with the boosters that continue the same journey, then runs through the rest of the suite.

Use the left and right arrow keys to scroll this list.

Cart Page Upsells

Small upgrades and companion products, one tap from the cart summary.

▲ +29% sales*Learn more

Smart Recommendations

Condition-based suggestions by category, cart contents, order history or totals.

▲ +31% revenue*Learn more

Checkout Offers

A last relevant order bump right before payment — accepted with one checkbox.

▲ +35% conversions*Learn more

Product Add-Ons

Offer catalogue extras on the product page — ticked in one go, each with its own discount.

▲ +20% AOV*Learn more

Upsell Popups

A relevant offer the moment something is added to cart — one popup, not a maze.

▲ +20% conversions*Learn more

Stock Scarcity

Live inventory counts that create honest urgency — real stock levels, never fabricated.

▲ +17% conversions*Learn more

Live Sales Notifications

Subtle purchase notifications — from your real recent orders, or from name lists you write.

▲ +15% conversions*Learn more

Cart Add-ons

Offers shown right in the cart, on top of what the shopper already has.

▲ +10–30% revenue*Learn more

Buy More, Save More

Tiered quantity discounts that make the bigger order the obvious choice.

▲ +30% order value*Learn more

Free Shipping Bar

“You’re $11 away from free shipping” — the most effective sentence in e-commerce.

▲ +30% AOV*Learn more

Goal Order Discount

“Spend $80, get 10% off” — tiered rewards that pull the total upward.

▲ +18% avg. spend*Learn more

One-Click Double Order

Let buyers duplicate their purchase with a single click — popular for consumables and gifts.

▲ +73% uptake*Learn more

Thank You Page Offers

Upsells on the order-confirmation page, where trust is already established.

▲ up to 3.1% conversion*Learn more

Post-Purchase Offers

One-click additions right after “Place order” — no re-entering payment details.

▲ +10% revenue*Learn more

Next Order Coupon

A unique coupon — the reason they come back.

▲ +25% repeat orders*Learn more

* Industry benchmarks and vendor-observed averages for each booster type — not a guarantee.

Frequently Bought Together

One toggle. Every product page selling the set.

The things that go together are already in your catalogue. Put them in one click — on every plan, no feature gating, ever.

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